Saturday, November 21, 2015

Tips for Visiting Guests at Your Reception

Almost all of our clients, brides and grooms, share with us early in the planning process that one of their concerns is a slow moving reception.  They tell us they've been guests at other wedding receptions and they've experienced confusion about what's happening next, boredom, and a general - when will this party start - anxiety.  They don't want a slow moving, disjointed flow, or lack of flow, to their own reception.

One thing that often slows down the flow of the reception is when the bride and groom attempts to visit each table of guests, typically during dinner or toward the end of dinner.  Ironically, they are sometimes the reason for the very slowdown that they didn't want to happen in the first place. This is because most people do not know how to "butterfly" around a room.  If you've ever noticed a butterfly in a garden, you'll see that it quickly bounces from one flower to the next, not staying in any one place for very long.  For us humans, this is a learned skill that only priests and politicians have mastered.  It's precisely because their main goal when floating through a room is to say hello, be noticed, welcome guests and then move on.  It's not to engage in any type of drawn out reminiscing or storytelling.  It's not that they don't enjoy reminiscing or storytelling, it's just that they know this isn't the right time for it, if they want to honor and acknowledge all guests.

Brides and grooms, let's do a little math.  If you have 200 guests in a room and they are sitting at 25 tables of eight guests per table - how long will it take you to visit all tables if you spend just 3 minutes at each table?  The answer, a whopping one hour and 15 minutes!  What's happening during this time?  The DJ or band can't get the dancefloor going because traditionally, the first dance belongs to the bride and the groom.  I can tell you that this is one of the most frustrating points in the evening for DJs.  We often feel stuck because we know guests are getting antsy for the dancing to begin, yet we need
Two minutes at each table!
to wait for the bride and groom to finish their butterflying.

This blog article is not meant to talk you out of butterflying, although there are other options that we can cover in another post.  The purpose of this article is to give you a few easy tips to be an awesome butterfly!

1) Understand your goal is to thank and welcome guests, not to engage in storytelling.  Storytelling takes time and you can't control the duration of the story if you're not the one telling the story.  Many of your guests know that you're on a schedule but some have no idea about your reception timeline and will immediately begin to share a story about their recent vacation to Alaska.

2) Keep moving.  It's difficult to pin you down if you're physically moving.  Do the slow walk but don't stop for very long.  If you do stop, make it for just a few seconds to give someone a hug or shake hands.  Move on.

3) Stay together.  Have you ever heard the saying, divide and conquer?  This is true with couples who butterfly a room.  If you get separated, you'll never be able to visit all tables as a couple and you'll literally lose each other at your own reception.  Hold hands while you visit each table.

4) Blame the DJ.  I give my clients permission to use me as an excuse for moving on to the next table.  If you feel caught in the grips of a storyteller, simply say John, I want to hear more but our DJ has us on a tight schedule.  Or, Jenny let's get together to talk more, our DJ needs us soon to cut our cake, have our first dance, or whatever is next.  They'll understand and you won't seem rude about leaving on your own accord.

5) Two minutes or less.  Trust me, you will lose all sense of time on your wedding day.  So, try to keep under 90 seconds to two minutes or less at each table.  That will keep you to about 45 minutes, which is manageable and won't kill the flow of your reception.

Some clients suggest that they will eat their dinner quickly, knowing they'll be first served.  That will give them time to visit guests while guests are eating and thus not impede the timing of the reception.  This can certainly work as a time strategy but if you stop to think about it, do you really want to rush your dinner on your wedding day?  After a long day, you'll be hungry and need a brief rest.  Think about your dinner as half-time for your wedding day.  I think it's better to relax for a bit, enjoy your dinner and be an effective butterfly later.

I hope these butterfly tips help you to keep a fun exciting flow to your wedding reception.  If you have other strategies, please share them with us and our readers in the comment section.  Best wishes!

Thursday, May 21, 2015

So You Want A Career in Entertainment?

In May of this year (2015) I was invited to speak to students at Strongsville, (Ohio) High School as part of their career day activities.  I was asked to speak to them about the entertainment industry and how best to get started in it.

As some people know I wear many hats, so when I was asked to participate I initially thought that it was to speak as the academic dean of an online college or to share stories of my 23 years in nonprofit charity work.  But this time it was simply to speak about being a professional mobile DJ and event specialist.  Knowing that not all of the creative types in high school are curious about DJ work I thought to broaden the topic a bit and speak to entering the creative fields in general: music, song writing, acting, comedy, and others.  What do these roles all have in common?

I was so very impressed with the response of the students.  They were eager to learn and ask questions. I had three groups each for 30 minutes.  For lack of a better format, I put together an outline which I am now using for this blog post.

So here are some of the points we covered in each session:

1) Many entertainers have dual careers.  Don't let that prevent you from pursuing your passion.

Although I hated to start off on this note, I felt it was important.  Most of the entertainers I know have day jobs.  They're accountants, school teachers, electricians, waitresses, you name it.  The harsh reality for most people wanting a career in entertainment is that making it to the full-time status where you are making enough money to support yourself comfortably takes some time.  I'm not saying that it is impossible because it can certainly happen but I just wanted them to know it's ok and probably necessary to have dual careers.

2) The most successful entertainers are those who also view themselves as entrepreneurs.

Here's the biggie.  Students may feel that they're talented in some way but they don't really consider themselves entrepreneurs.  Why is this important?  As I shared with the students, from the day you are born to the day you turn 18 there are people in your life who either get paid to provide creative outlets for you or who volunteer their time to do so.  These people are typically band directors, choir directors, art teachers, voice coaches, music teachers, theater directors, poetry coaches, and so on.  When you turn 18 all of that goes away.  Creative types must consider themselves entrepreneurs because most likely they'll need to fashion a business structure around their talent to continue to hone their skill, promote their work and hopefully, in the end, make some money.  They need to do for themselves what adults were doing for them when they were kids.

3) Entertainers practice their craft while they learn to run a business, specifically their own "do it yourself" (DIY) media company.

You must be your own promoter at least initially.  That means that savvy entertainers are also savvy "mediapreneurs".

4) You are in the list building business.  Build your own fan base.

As a mediapreneur, entertainers need to utilize the technology that is now available to them to share their work and their passion.  Social media is one very powerful way to accomplish this.  Entertainers are essentially in the list building business - the list of followers and fans who care about them, the work they do and their next project.

Nick Gatfield, CEO at Sony, shares with us in this 10 minute video interview the importance of growing your fan base.  The truth is, you'll need to do it yourself until they decide to pay attention to you.  Watch, How To Make It In Music.  If you're in a hurry start it at 3 minutes and end at 4 minutes.

Julia Nunes is a wonderful example of a grass roots, organic, DIY entertainer.  She started initially posting video to Youtube of her playing the ukulele and singing cover songs along with some of her own original stuff.  It was her attempt of simply staying in touch with her high school friends while in college to let them know what she was working on.  She was surprised when many others saw her videos, liked them and began following.  It helps, of course if one is truly talented as she is and also likable.  The likability factor is fodder for another blog post someday but suffice it to say Julia was on her way to building a strong list of devoted fans.  Some of her videos now have over 1 million views.  She has over 200,000 subscribers to her Youtube channel.

Pomplamoose is another example of self-made, DIY entertainers.  In fact, they went on to spearhead some very creative new ways for fans to support their work.  More about that in a minute.  Take some time to click on them at the link above enjoy their unique sound.

The Piano Guys own a music store and enjoyed recording impromptu jams when business was slow.  The idea of taking a grand piano on the road to unlikely concert spots such as riverbeds, mountain tops, bridges, etc. was the wacky unique twist that many followers loved.  The thing that I like about the Piano Guys is that they're older, mature men who break the mold of the twenty something, hip, gen y entertainer.  They have a business, they're family men and they just also happen to be amazing musicians and again, very likable.  Check them out at the link above before moving on.

These entertainers and thousands of others have discovered the secret sauce - share your work via the internet, develop and grow a list of followers.  Not only are your followers excited to help you advance your talent, they're also willing to buy your stuff!

5) You must sell yourself, so marketing and promotion is key.  If you don't like these activities you'll need to partner with someone who does.

To piggyback on what we've just covered, entertainers must think of themselves as businessmen and businesswomen as well as entertainers.  If the entertainer does not possess the skills to act as an entrepreneur they'll need to find someone who does.  This really is not a new construct but the way entertainers go about their list building and selling is now very new and different thanks to computer technology and the internet.

6) Some entertainers join small groups or collectives of others who are pursuing similar careers.  They support each other and share resources.

Entertainers are a close knit "band" of people and for the most part they really do want to help each other succeed. It's this magic glue that enables musicians who play traditional big band jazz to get along with members of a hip hop group.  The genre doesn't act as an obstacle to mutual respect.  All performers have the common challenge of creating, performing, promoting, etc.

A small collaborative in northeast Ohio is Euclid City Limits.  This group of folk musicians purchased a house in a suburb of Cleveland, remodeled the inside to create a mini-concert venue.  50 people would be a sellout.  The goal really is to have a safe, supportive place for musicians to practice their skill, mentor each other and promote (list build).  I am impressed with the work they're doing and am happy to share their work in this post.  Many such collaboratives exist, albeit sometimes hidden, across the country.

7) You need to monetize your talent. Doing free stuff is fine for a short while but start asking for $$$ as soon as possible.

There is an awful myth that permeates our society that suggests people who pursue a career in the arts and entertainment do not need to make money to feel fulfilled.  This is also found in the social service, education, and charity (caring) fields.  I say bull crap (is bullcrap one word or two?).  If you have a special skill or talent you should get paid to share it just as an electrician gets paid to wire a house.  In our ever turbulent, stressful world, there is a demand for art and entertainment that is financially quantifiable, even if it offers nothing more than a temporary escape from the real world.  I happen to believe it offers much more than just an escape.

The truth is, if you offer your talent for free, people will simply want more free stuff.  Now I'm not saying that you shouldn't do free stuff, you should.  If you're just getting started and need to practice your skill, ok.  If you want to donate to charity, ok.  But the sooner you move from free to paid, the sooner you'll be seen as a professional.  I'm also not suggesting that you need to be expensive, you don't.  Charge a reasonable and affordable amount of money for your talent until you get asked to be the half time act in the super bowl.  Then charge a bunch of money and retire!

The entertainer in you will not know how to ask for money for your talent.  That is why you must also develop the entrepreneur-self.  That side of you will indeed find a way to charge for your work.

New, creative ways to direct follower support and funding to artists and entertainers are available.  Jack Conte, part of the Pomplamoose duo, speaks to his back story of being an independent musician and content creator, the birth of and more.  If you are a serious entertainer and entrepreneur, put on some coffee, get cozy and watch this video (24 minutes).  Click here to watch Jack Conte describe the birth of! is a crowd funding mechanism of sorts for digital content creators.  You can think of it as a dating service for creative types and people who might follow them/fans.  Best of all, it is a way for the flow of money to make its way to the entertainer.  Remember my story of the ukulele player Julia Nunes?  Go to the following link to see how much money her fans send her for each new video!  Click here for Julia!  Aside from Patreon, Julia sells CDs, digitized music through iTunes, concerts, t-shirts and more!

8) Develop a platform to help others.

If you really want to get fancy with your talent and entrepreneurial skills, develop a "platform" upon which many others can find success, such as  Another example includes  See my profile there at this link: Gigmasters connects event planners with a variety of entertainers from wedding DJs, bands, magicians and more!  Gigmasters charges entertainers a nominal $1 a day to maintain a profile and wants 5% of gigs that are booked through their site.  The customer can pay the 5% or the entertainer can absorb that cost.  Am I happy to share 5% of $1,000 that I know will come to me? You bet I am!

9) Last, how to get started - Find a mentor if you can and incorporate all of their good ideas.  Most people will help you if they believe that you are sincere.

I saved the best for last because although we creative types have more technology at our fingertips than ever to build our empire, there is nothing more valuable than a mentor who is already successful doing what you want to do.  I credit friend and associate, Dennis McNulty, for introducing me to the professional mobile DJ industry in the late 1980's.  He patiently taught me not only the technical aspects of disc jockey work but also the people side, the entrepreneurial aspects of marketing, promoting and charging money for providing a creative service.

Shadowing someone who is essentially a teacher will get you going very quickly.  Weave into this experience the latest technologies and strategies for marketing and promotion, social media, etc. and you'll be in good shape.

10) We're not done yet.  I truly want to hear from readers about their experiences.  Comment on this blog post, visit my website, leave an email.  Friend me on Facebook or follow me on Twitter. Nothing would give me greater satisfaction than hearing from you and, who knows, maybe even helping each other along the way.

Sunday, April 27, 2014

Gazebo Wedding Ceremony

Outdoor wedding ceremonies held under a gazebo are beautiful and very romantic.  Although a gazebo is an ideal site for a wedding, they almost never have an attached PA system.  For this reason, we are often asked to help couples facilitate their gazebo ceremony by providing a PA system, a microphone and/or music.

If you are having a small intimate gathering of 40 or 50 people and you do not wish music to be a part of your ceremony, you may not need a DJ to assist with a PA system.  You  and your officiant will probably be heard just fine without the aid of sound amplification.  If your group, however, is larger than 50 and/or you wish music to enhance the celebration you will certainly need a PA system at the gazebo.  I suggest against the boom box option as they tend not to be powerful enough and outside ambient noise can easily drown out the quality of sound coming from a boom box.  Plus, the boom box option requires a family member or a friend to work the controls and this takes away from their experience at your wedding, even if all else works fine.

You'd be surprised at how affordable it is to have a professional provide this service for you.  Typically, we charge only an additional $100 to $150 to set up a sound system at the gazebo if the ceremony is held at the same site as the reception, which is almost always the case.  A recent client of ours commented on how valuable this service was to her because it relieved her of a lot of stress related to the ceremony.

We'll arrive well before the start of the ceremony to set up equipment in a manner that not intrusive.  We'll do a sound check, prepare the microphone and music, etc.  When guests begin to arrive, they are welcomed by prelude music already softly playing as they find their seats and prepare for your ceremony.  When the ceremony begins, you and your bridal party will enter to a processional song(s) of your choice, making for a very moving experience.  And, hey, what about the postlude song as your officiant congratulates you as husband and wife?  We'll make sure that the end of your ceremony is a great springboard for fun and celebration afterward at your reception!

For more information about how we might help you with your ceremony and reception, please contact us soon to set up a phone chat or a personal meeting!

Friday, August 9, 2013

18 Considerations When Planning An Outside Wedding

So you’re planning an outside wedding?  Here are a few things to consider.  These considerations are not all-inclusive but simply a handful of ideas to get you in the planning mode.  Let us know if you have other helpful tips to add!

Mother Nature:

This will not be a surprise to serious planners but if you know anything about living in northeast Ohio, you know that the weather is unpredictable and can change quickly.  You will need to have a rainy day plan, meaning a protected area for guests to go to if weather should be severe.  I recommend planning your day assuming that the weather will be bad for part or all of the day.  I don’t want you to do this because I’m a pessimist (I’m not).  But I’ve learned that a little planning can go long way toward a successful event.  If the weather is nice – great!  If the weather gets nasty, you’ll be ready for that too!

Many clients rent a tent, choose a venue that is connected to or near a cabin, covered pavilion, deck, porch, barn, etc.  Your DJ and perhaps other vendors will be bringing equipment that needs to be protected in the event of rain such as a PA system, lighting, etc. and even a 10 minute rain shower can damage electronic equipment. So, having covered protected space is going to be important no matter the weather.

You’d be surprised at how many people believe that Mother Nature will respect their special day enough to forego bad weather.  It won’t rain on us… 6 months from now!  No need for rainy day plans – ugh!

Consider your guests.  You and your fiancĂ© may be outdoorsy people along with your close friends but not all of your guests are.  Severe heat or cold is tough on some older folks.  Will your grandparents be OK in 90-degree heat if it should be a hot day?  Just something to consider.. Be sure to share with your guests that your wedding ceremony and/or reception will be an outdoor event.  Share with them, too, if there will be protected areas from rain, sun, etc.

Here are just a few Mother Nature considerations:

1) Rain – Will you have cover? What can and cannot get wet? Where will guests gather if it should rain?
2) Drainage – Are you setting up guest tables on a high or low plateau? If it rains will water flow and puddle in that area or will it drain nicely away from the area?
3) Wet Ground – What if it rains the night before but stops on the morning of your wedding day?  The sun is out but the ground is wet and possibly muddy.  Are there walkways and/or concrete areas for guests to gather so that shoes don’t sink into muddy ground? If I had a dollar for every time I saw a female guest in high heals sink into the mud – I’d be RICH!
4) Wind – Not usually a problem but consider, what should be fastened down in case the wind picks up.  For example, if you are having your ceremony outside and you are using a runner for the aisle, you’ll surely want to figure out a way to prevent it from the affects of the wind. I’ve rarely seen a runner stay in place during an outside ceremony. Also, what about table centerpieces?  Make sure they’re heavy enough to withstand wind!
5) Heat – Again, there’s not much you can do if it’s really hot outside but guests will appreciate shady areas.  Make sure you have plenty of water available for guests to hydrate during the event.  Do not keep your wedding cake out for lengthy periods of time on a hot day.  I’ve seen a number of cakes melt, tilt, etc. due to extreme heat.  Have a protected, preferably cooler place for your cake to be kept until you plan on cutting and serving it.
6) Cool Weather – This isn’t the problem that a really hot day can pose but be sure to keep a sweater, jacket, blanket etc. handy if you should get an unusually chilly day in the middle of summer.
7) Bugs – Yes, I said BUGS! If you can, have the area sprayed a day prior to your wedding day to minimize bugs, spiders, mosquitos, etc.  Some clients also provide bug repellent torches for the event itself and spray repellent for guests if they choose to protect themselves.  I know this sounds crazy but… Contact a pest professional and ask them what bugs/pests are prevalent during that time of the year and what to do to minimize bug problems.  For example, for some reason, bees are angrier during the later months of summer and are more likely to sting – August & September.  A pest professional can give you tips on how to handle different types of bugs and other creepy crawlies.
8) Weather Radar – Just about everyone today has a smart phone with access to updated weather information. Have someone, a friend or family member, check the weather radar periodically during the event to stay informed about changes in weather – especially later in the evening when weather can change quickly in northeast Ohio.
9) Outside Noise – What?  Noise?  Yep. As DJ’s and sound professionals we’re always tuned into ambient noise.  A windy day can be noisy. Is your venue near water such as a lake or waterfall?  Animals, birds, etc. are noisy.  Is there a road or railroad tracks nearby?  There is more ambient noise outside than inside under controlled circumstances.  If you are having your ceremony outside, will your guests be able to hear your officiant declare you husband and wife?  We are often hired to provide a PA system, microphone and/or music for outside ceremonies.


Planning an informal outside picnic for a small group of guests is one thing but what if you are inviting a larger group of people to enjoy a grand celebration?  Yikes!  Here are just a few considerations…

10) Restrooms – Where will guests go to use the restroom?  Are the facilities adequate for your group size?

11) The elderly and guests with disabilities – Navigating uneven ground outside is typically not a problem for most people but what about your 85 year old grandmother?  What about anyone on your guest list who uses a cane or wheelchair?  Is your outside venue safe for them to navigate?  At the very least, delegate someone to assist the elderly or guests with disabilities when they need to move about the premises.  This will avoid trips, falls and other accidents and your guests will be glad that you considered their special needs.  Consider, what are other special needs for your older guests and those with disabilities?

12) Electricity – As DJ’s we always need access to electricity.  Probably some of your other vendors will also. Where are the electrical outlets for them to plug into?  Are they active?  Sometimes, if clients rent a park pavilion for example, the electricity needs to be turned on by the city or the park department before the event.  Don’t assume you have access to electricity at outdoor event venues.  Just something to look into prior to your special day.

13) Signage – How will your guests know where things are?  For example, do you need to post a sign directing guests where to park?  What about restrooms, food, etc.? Are there areas of your outdoor venue that you don’t want guests to access (especially children)? Mark those as well.

14) Lighting – When the sun goes down it will get pretty dark at your outdoor venue.  Is there adequate lighting for guests to be able to safely navigate the area at night?  Make sure you have at least some minimum lighting in the area to prevent guest accidents at night.

15) Basic first aid kit – Oh man, this is going to sound so campy… But, be prepared with a basic first aid kit if a guest should have a minor accident.  Being prepared in this way will minimize a guest’s small cut or bruise – especially if you are having children at your celebration.

16) Noise Ordinances – Check with area safety services to be sure you aren’t breaking any noise ordinances by gathering guests, playing music, etc.  Your DJ will appreciate not being approached by a police officer because he is breaking the law by playing music outside at 11PM.

17) Dance floor/area – If you intend on doing some dancing, be sure to have an even area at your outdoor venue for dancers.  Accidents can happen when people attempt to dance in an area that is uneven and/or otherwise not suitable to fancy footwork.  Consider renting a temporary dance floor under your tent or perhaps designate a deck, porch or some other even, safe area for dancing.  Preferably place your DJ near the dance area as he or she will want to be near the action and not on the other end of the yard from where dancers are doing their thing!

18) Check with your vendors – Each of your hired wedding professionals have their own special considerations regarding outside events.  The things that are important to your DJ/Band will be different compared to your photographer or catering team.  Be sure to share with your vendors your intention on having an outdoor celebration and ask them what they need from you in order to do a great job.  Also, ask for their advice.  Wedding professionals have probably worked hundreds of such events in the past and are more than happy to give you some tips and pointers on pulling off a great and memorable outside event.

We hope this article has helped you in some way, at least by giving you a few things to consider.  Please stay in touch with us if you think of other considerations we may have forgotten.  We’ll add them into the article in future updates.  Thanks in advance!

Saturday, April 20, 2013

Introducing Our "Cool Bird" Appreciation Program!

Hey friends!

We are thankful and grateful for your ongoing business and support.  Our little DJ service has gradually grown in events booked, gross revenue and profit with each passing year even throughout this recent economic recession.  We continue to be a 5 star rated DJ service by such leading online booking services as,, and others!

We are developing a loyalty and reward program for people who have helped in our success.  We are calling it our "Cool Bird" Appreciation Program.  A cool bird is anyone who has helped in our success such as clients (current and former), industry colleagues, friends and others who send us referrals, help us promote our business or otherwise act as cheerleaders.

We are designing our Cool Bird Appreciation Program as we go and with input from our cool birds, of course!.. We are already periodically sending charitable contributions as directed by cool birds who are randomly drawn.  If you have not already done so, please share with us the name of your favorite charity.  We may pull your name and send your favorite charity a small financial contribution of between $25 to $100.

More cool stuff will be added to our appreciation program such as prizes and goodies in the near future.

If you are not following us on Facebook or Twitter, please do so.  We do a lot of communication with our cool birds via social media.  Also, share with friends so that they too might participate.

We believe in the motto and life philosophy "givers gain" as promoted by Business Networking International (BNI).  The more successful we are in growing our business, the more we'll be happy to give back!

As always, thanks for your continued support, promotion and referrals. Stay tuned for more info about our Cool Bird Appreciation Program as we "grow" into the future.

Friday, January 25, 2013

The Magic Words Are: "Please Send Us A Contract!"

This message will not read anything like a typical post from us here at My Life Media.  In fact, for those who know us, it will resonate contrary to our normal demeanor.  We are not high pressure sales people.  We don't believe in hounding people, using cheesy gimmicks or misrepresenting ourselves during the sales process.  So please don't read into this blogpost something that's not there.  We're not trying to pressure people into making their booking decision before they are ready.

We do, however, want to be sure that we are clear when communicating with potential clients, so here we go... If you are indeed interested in reserving our service for your event date, the magic words are - please send us a contract.

Each year we receive between 500 to 800 inquiries for the skills and talents of just two experienced, professional DJ entertainers.  Not only are we DJ entertainers but more specifically, we are wedding specialists.  Probably 80 percent of the events we do are weddings.  I estimate that I personally have DJ'd and MC'd over 500 weddings in my 20 plus year career.  It's not uncommon for us to get 20 or more inquiries for the same dates, especially if they fall during the peak wedding season.  And, often inquiries tend to come in waves.  So, for example, we might get several inquiries in one day for the same date 10 months into the future.

As you can imagine, a lot of communication happens with potential clients throughout the year as we are sending information, answering questions on the phone, scheduling meetings, etc.  This is all happening while at the same time we are communicating with booked clients to help them plan their special events as their dates approach.

Now, truth be told, we are pretty well organized when it comes to the way we communicate.  We have notes on each email, phone call, personal meeting, etc. We utilize state of the art event planning software to plan and prepare for events.  This is not to say that we can't make a mistake, certainly that happens - rarely - but occasionally.  Nobody's perfect.  But it is rare that we flub up big time when it comes to working with clients.

So we are always surprised each year to have a few people who have submitted inquiries who think that just for the act of checking availability and asking for information, they've reserved our service without actually going through a contract procedure.  This almost always happens when people procrastinate on their decision only to discover that someone else was quicker to make a commitment and say the magic words.

To set the scene: It's possible for us to have been communicating with an undecided potential client for weeks, even months, via emails, phone calls, personal meetings and then have someone else contact us out of the blue for the same date in a brief 5 minute phone call and seal the deal by saying the magic words.

It's a difficult conversation to have with the procrastinator because we can sense the disappointment, frustration and despair.  "But we really wanted you for that date!"

Thus the purpose behind this article is simply to educate those who are planning their special event to say the magic words when they are ready to make a purchase decision.  No other words have the magic!  When you contact us to say "please send us the contract" your event date will be placed in our calendar and we will begin the planning process that will lead to a fun and memorable celebration.