Introducing Our "Cool Bird" Appreciation Program!

Hey friends!

We are thankful and grateful for your ongoing business and support.  Our little DJ service has gradually grown in events booked, gross revenue and profit with each passing year even throughout this recent economic recession.  We continue to be a 5 star rated DJ service by such leading online booking services as Gigmasters.com, Weddingwire.com, Thumbtack.com and others!

We are developing a loyalty and reward program for people who have helped in our success.  We are calling it our "Cool Bird" Appreciation Program.  A cool bird is anyone who has helped in our success such as clients (current and former), industry colleagues, friends and others who send us referrals, help us promote our business or otherwise act as cheerleaders.

We are designing our Cool Bird Appreciation Program as we go and with input from our cool birds, of course!.. We are already periodically sending charitable contributions as directed by cool birds who are randomly drawn.  If you have not already done so, please share with us the name of your favorite charity.  We may pull your name and send your favorite charity a small financial contribution of between $25 to $100.

More cool stuff will be added to our appreciation program such as prizes and goodies in the near future.

If you are not following us on Facebook or Twitter, please do so.  We do a lot of communication with our cool birds via social media.  Also, share with friends so that they too might participate.

We believe in the motto and life philosophy "givers gain" as promoted by Business Networking International (BNI).  The more successful we are in growing our business, the more we'll be happy to give back!

As always, thanks for your continued support, promotion and referrals. Stay tuned for more info about our Cool Bird Appreciation Program as we "grow" into the future.

Click here if you want to learn more about our DJ service or receive a price quote for your upcoming event!

The Magic Words Are: "Please Send Us A Contract!"

This message will not read anything like a typical post from us here at My Life Media.  In fact, for those who know us, it will resonate contrary to our normal demeanor.  We are not high pressure sales people.  We don't believe in hounding people, using cheesy gimmicks or misrepresenting ourselves during the sales process.  So please don't read into this blogpost something that's not there.  We're not trying to pressure people into making their booking decision before they are ready.

We do, however, want to be sure that we are clear when communicating with potential clients, so here we go... If you are indeed interested in reserving our service for your event date, the magic words are - please send us a contract.

Each year we receive between 500 to 800 inquiries for the skills and talents of just two experienced, professional DJ entertainers.  Not only are we DJ entertainers but more specifically, we are wedding specialists.  Probably 80 percent of the events we do are weddings.  I estimate that I personally have DJ'd and MC'd over 500 weddings in my 20 plus year career.  It's not uncommon for us to get 20 or more inquiries for the same dates, especially if they fall during the peak wedding season.  And, often inquiries tend to come in waves.  So, for example, we might get several inquiries in one day for the same date 10 months into the future.

As you can imagine, a lot of communication happens with potential clients throughout the year as we are sending information, answering questions on the phone, scheduling meetings, etc.  This is all happening while at the same time we are communicating with booked clients to help them plan their special events as their dates approach.

Now, truth be told, we are pretty well organized when it comes to the way we communicate.  We have notes on each email, phone call, personal meeting, etc. We utilize state of the art event planning software to plan and prepare for events.  This is not to say that we can't make a mistake, certainly that happens - rarely - but occasionally.  Nobody's perfect.  But it is rare that we flub up big time when it comes to working with clients.

So we are always surprised each year to have a few people who have submitted inquiries who think that just for the act of checking availability and asking for information, they've reserved our service without actually going through a contract procedure.  This almost always happens when people procrastinate on their decision only to discover that someone else was quicker to make a commitment and say the magic words.

To set the scene: It's possible for us to have been communicating with an undecided potential client for weeks, even months, via emails, phone calls, personal meetings and then have someone else contact us out of the blue for the same date in a brief 5 minute phone call and seal the deal by saying the magic words.

It's a difficult conversation to have with the procrastinator because we can sense the disappointment, frustration and despair.  "But we really wanted you for that date!"

Thus the purpose behind this article is simply to educate those who are planning their special event to say the magic words when they are ready to make a purchase decision.  No other words have the magic!  When you contact us to say "please send us the contract" your event date will be placed in our calendar and we will begin the planning process that will lead to a fun and memorable celebration.

Click here if you want to learn more about our DJ service or receive a price quote for your upcoming event!